The Industry is as Fake as the Mannequins in the Windows


Photographing on Rodeo Drive is an experience that can leave you both awe-inspired and disillusioned. The glitz and glamour of high-end designer storefronts create a dazzling facade, luring in tourists and window shoppers alike. But once you step inside, you realize that this permission-based industry is as fake as the mannequins in the window displays.

The glass windows that separate us from the world of high fashion are like a veil, obscuring the true nature of the industry. It's easy to get caught up in the hype of the latest trends and styles, but as photographers, we must strive to see beyond the surface-level spectacle.

Don't get Caught up Emulating their Style and Aesthetic.


Photographing on Rodeo Drive provides an opportunity to capture the essence of high fashion. The sleek lines, bold colors, and intricate details of designer clothing are all elements that can make for stunning visual compositions. But as photographers, we must be careful not to fall into the trap of simply replicating what we see. Brands sell copies, not originals, and it's easy to get caught up in trying to emulate their style and aesthetic.


Our Creative All Originals Are the Real Value


The true value in high fashion photography lies in our ability to infuse our work with our own unique voice and perspective. It's easy to feel intimidated by the seemingly impenetrable world of high fashion, but we must remember that our originality and creativity are just as valuable, if not more so, than the brands we are photographing.

Break Through the Facade and See Beyond the Glass


The key to capturing truly original high fashion photography is to break through the facade and see beyond the glass. We must seek out the moments and details that truly resonate with us, rather than simply replicating what we see.


Like the beautiful palm trees swaying in the sky, there is only one with its same leaves, branches, trunk and roots. You are an all original and if you speak and create with your true voice it will be valuable beyond all measure. While you may desire what's behind their glass, they desire to be as free as a bird upon the wind majestic and royal beyond all measure.